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PROCEDURES & GUIDELINES

NBCUNIVERSAL ADVERTISING STANDARDS

PROCEDURES & GUIDELINES OVERVIEW

Below is a breakdown of the NBCUniversal and Versant properties and categories we review,
as well as advertising guidelines & procedures for each where applicable.

The advertising guidelines were created to help advertisers and their representatives—including agencies and legal counsel—create advertisements. They are meant to provide general guidance and should not be considered exhaustive or a substitute for consulting with NBCU Advertising Standards. You can submit to several NBCUniversal and Versant properties using this website. For some, only certain categories need to be reviewed by Standards.

If an advertiser falls outside of these categories, they should not be submitted via this website.

Materials can be submitted via these two ways.

1. NBCUStandards.com website
2. MediaQurator


Broadcast Networks

NBC Broadcast

All categories must be submitted for review.


Guidelines

Clearance Procedures & Specialists List

Telemundo Broadcast

All categories must be submitted for review.

Guidelines in Spanish – Coming Soon

Guidelines - In English

Cable Networks

Bravo

Only the below categories need to be submitted for review.

1. CBD Products (Topical, Non-Ingestible)
2. Controversial Issues + Political Advertisements
3. Dietary Supplements
4. Fantasy Sports
5. Gambling, Betting, Lotteries, and Games of Chance
6. Hard Alcohol
7. Homeopathic Remedies
8. Movies (Rated PG-13 and R)
9. Personal Products
10. Television Shows + Networks (Streaming and Linear)
11. Video Games (Rated-M)
12. Weight Loss Supplements + Programs

Procedures & Guidelines

Universo

The Telemundo Advertising Standards team reviews advertisements in the following categories for the Universo Cable Network.

1. CBD Products (Topical, Non-Ingestible)
2. Controversial Issues & Political Advertisements
3. Dietary Supplements
4. Fantasy Sports
5. Gambling, Sports Gambling, Betting, Lotteries, and Games of Chance
6. Homeopathic Remedies
7. Weight Loss Products & Programs


There are no English language restrictions on our cable networks.

Guidelines - In English

NBCUniversal Local

NBC Owned Stations

Only the below category need to be submitted for review.
Online Sports Gambling and/or Sports Betting

Guidelines & Procedures

NBC Regional Sports Networks

Only the below categories need to be submitted for review.

1. CBD Products (Topical, Non-Ingestible)
2. Lawyer Advertising
3. Medical Devices

Peacock

Peacock

Only the below categories need to be submitted for review.

1. CBD Products (Topical, Non-Ingestible)
2. Controversial Issues + Political Advertisements
3. Dietary Supplements
4. Fantasy Sports
5. Gambling
6. Homeopathic Remedies
7. Weight Loss Products

Guidelines

Versant

USA, E!,
& SYFY

Only the below categories need to be submitted for review.

1. CBD Products (Topical, Non-Ingestible)
2. Controversial Issues + Political Advertisements
3. Dietary Supplements
4. Fantasy Sports
5. Gambling, Betting, Lotteries, and Games of Chance
6. Hard Alcohol
7. Homeopathic Remedies
8. Movies (Rated PG-13 and R)
9. Personal Products
10. Television Shows + Networks (Streaming and Linear)
11. Video Games (Rated-M)
12. Weight Loss Supplements + Programs

Procedures & Guidelines

Oxygen

Only the below categories need to be submitted for review.

1. Alcohol
2. CBD Products (Topical, Non-Ingestible)
3. Controversial Issues + Political Advertisements
4. Corporate, Organizations, Government Entities, and Institutions
5. Dietary Supplements
6. Fantasy Sports
7. Finance
8. Gambling, Betting, Lotteries, and Games of Chance
9. Homeopathic Remedies
10. Medical Devices and Pregnancy Tests
11. Medications (OTC and Rx) + Telemedicine
12. Movies
13. Personal Products and Contraceptives
14. Religious Advertising
15. Telemedicine
16. Television Shows + Networks (Streaming and Linear)
17. Video Games
18. Weight Loss Supplements + Programs

Procedures & Guidelines

CNBC & MSNOW

Only the below categories need to be submitted for review.

1. CBD Products (Topical, Non-Ingestible)
2. Controversial Issues + Political Advertisements
3. Dietary Supplements
4. Fantasy Sports
5. Gambling, Betting, Lotteries, and Games of Chance
6. Homeopathic Remedies
7. Television Shows + Networks (Streaming and Linear)
8. Weight Loss Supplements + Programs

 

Additional Information

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