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Request : SPLMISS120H NBC

Destination Program
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air_date
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reviewed_on
Thu, 01/25/2024 - 16:21
mq_submission_destination
{"submissionDestinationId":794974,"requestedAssets":{"hasPending":true,"hasRequestDocuments":true,"hasFulfilled":false},"frameAnnotations":[],"destination":{"name":"NBC","id":214},"lastReviewed":"2024-01-25T21:21:22.203505Z","reviewVersion":2,"claimSubstantiationInfo":{"hasFulfilledClaimSubstantiations":false,"hasNotFulfilledClaimSubstantiations":true,"showClaimSubstantiations":true},"review":{"status":{"id":1037,"name":"Other"},"instructions":[],"reviewerComment":"\u003Cp\u003EHi Josh,\u003C\/p\u003E \n\u003Cp\u003E\u003Cbr\u003E\u003C\/p\u003E \n\u003Cp\u003EI looked at the document you were able to send. Unfortunately, we won\u0027t be able to take this as support as the study referenced refers to #1 Recommended Sweetener Brand by Healthcare\u003C\/p\u003E \n\u003Cp\u003EProfessionals\u201d and the claim in the spot is \u0022Doctors and Dietitians\u0022. In addition, for #1 claims we would need something more current as this was conducted in 2020.\u003C\/p\u003E \n\u003Cp\u003E\u003Cbr\u003E\u003C\/p\u003E \n\u003Cp\u003EPlease, also note from our guidelines these are the requirements to use doctor recommended.\u0026nbsp;\u003C\/p\u003E \n\u003Cp\u003E\u003Cbr\u003E\u003C\/p\u003E \n\u003Cp\u003E\u003Cb\u003E\u201cDoctor recommended\u201d and \u201cpharmacist recommended\u201d claims require a nationally representative survey of at least 250 doctors\/pharmacists in the relevant specialty, showing that at least 20% of those surveyed recommend the advertised product in their practice.\u0026nbsp;\u003C\/b\u003E\u003C\/p\u003E \n\u003Cp\u003E\u003Cbr\u003E\u003C\/p\u003E \n\u003Cp\u003E\u003Cbr\u003E\u003C\/p\u003E \n\u003Cp\u003ESee request for substantiation.\u003C\/p\u003E \n\u003Cp\u003E*Note safety claims regarding dietary products are not accepted. Please, provide studies to support this claim.\u003C\/p\u003E \n\u003Cp\u003E*Claims related to weight loss must include a disclaimer saying \u0022weight loss is achieved as part of a healthy reduced-calorie diet and exercise program.\u0022\u003C\/p\u003E \n\u003Cp\u003EPlease also provide testimonials for the below people in the spot.\u003C\/p\u003E \n\u003Cp\u003E-Tramine\u003C\/p\u003E \n\u003Cp\u003E-Allie\u003C\/p\u003E \n\u003Cp\u003E-Holly, Dietitian\u003C\/p\u003E \n\u003Cp\u003E-Is the woman baking a real person or actor?\u003C\/p\u003E","version":2,"reviewedOn":"2024-01-25T21:21:22.203Z","assignedTo":{"firstname":"Rachel","internalContactable":true,"externalContactable":true,"name":"Rachel Buchanan","id":6059,"enabled":true,"email":"[email protected]","lastname":"Buchanan","username":"[email protected]"}},"statusName":"COMPLETED","department":{"advertiser":null,"name":"NBC","isReviewer":true,"id":214,"fullname":"NBC"},"relatedCodes":[],"assignTo":{"firstname":"Rachel","defaultDepartment":{"advertiser":null,"name":"NBC","isReviewer":true,"id":214,"fullname":"NBC"},"internalContactable":true,"externalContactable":true,"name":"Rachel Buchanan","company":{"name":"NBC","id":209},"id":6059,"enabled":true,"email":"[email protected]","lastname":"Buchanan","username":"[email protected]"},"status":"reviewed"}
mq_intg_review_version
2
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broadcast_notes

<p>Hi Josh,</p>
<p><br></p>
<p>I looked at the document you were able to send. Unfortunately, we won't be able to take this as support as the study referenced refers to #1 Recommended Sweetener Brand by Healthcare</p>
<p>Professionals” and the claim in the spot is "Doctors and Dietitians". In addition, for #1 claims we would need something more current as this was conducted in 2020.</p>
<p><br></p>
<p>Please, also note from our guidelines these are the requirements to use doctor recommended.&nbsp;</p>
<p><br></p>
<p><b>“Doctor recommended” and “pharmacist recommended” claims require a nationally representative survey of at least 250 doctors/pharmacists in the relevant specialty, showing that at least 20% of those surveyed recommend the advertised product in their practice.&nbsp;</b></p>
<p><br></p>
<p><br></p>
<p>See request for substantiation.</p>
<p>*Note safety claims regarding dietary products are not accepted. Please, provide studies to support this claim.</p>
<p>*Claims related to weight loss must include a disclaimer saying "weight loss is achieved as part of a healthy reduced-calorie diet and exercise program."</p>
<p>Please also provide testimonials for the below people in the spot.</p>
<p>-Tramine</p>
<p>-Allie</p>
<p>-Holly, Dietitian</p>
<p>-Is the woman baking a real person or actor?</p>

intg_update
Tue, 01/30/2024 - 09:07